Price Tracker · Updated 15 June 2026 Live pricing data

Shopify Pricing History 2026

Shopify raised plan prices significantly in January 2023. We've tracked every change since and document what merchants actually pay vs the advertised rate.

Advertised Price
$29/mo
Basic plan (annual billing)
Est. True Cost
$80-200/mo
Basic + essential apps for a real store
Hidden Fee Risk
Medium
App costs and transaction fees add significantly
Last Verified
15 June 2026
Re-verified every Wednesday
Price Timeline Buyer Guide Related Pages FAQ Current Pricing →
Every change tracked

Shopify price timeline

Every verified pricing change since we started tracking. Sources documented.

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January 2026 No Change
Shopify pricing held at January 2023 levels
Shopify has not raised plan prices since the January 2023 restructure. Basic remains $29/mo, Shopify $79/mo, Advanced $299/mo (all annual billing). App and payment processing pricing continue to evolve separately.
Source: Shopify Pricing Page (verified Jan 2026)
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June 2025 New Tier
Shopify Starter plan reintroduced at $5/mo
Shopify reintroduced a $5/mo Starter plan (previously discontinued) for social and buy-button-only selling. This plan doesn't include a full storefront but allows checkout links and buy buttons.
Source: Shopify Blog — Starter Plan Launch
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January 2023 Price Increase
Major pricing restructure — Basic raised 33% from $29 to $39/mo
Shopify's most significant pricing change in its history. Basic raised from $29/mo to $39/mo (monthly). Annual pricing changed to $29/mo but requires 12-month commitment. The Shopify plan raised from $79 to $105/mo (monthly). Advanced: $299 to $399/mo.
Source: Shopify Blog — Pricing Update Jan 2023
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January 2022 No Change
Pricing held despite inflation — $29/$79/$299 structure maintained
Shopify maintained its pricing structure throughout 2022 despite broader SaaS inflation. The January 2023 increase was the first in several years.
Source: Shopify Pricing Archive
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August 2021 Price Decrease
Shopify Starter (formerly Lite) reduced from $9 to $5/mo
Shopify reduced the Lite plan (subsequently renamed Starter) from $9/mo to $5/mo for social selling use cases. This plan has since been discontinued and reintroduced at $5/mo.
Source: Shopify Blog — Lite Plan Update
Who should buy now

Buyer situation guide

Buyer Type Recommendation Why Next Step
Startup Start with the $1/month for 3 months promotional offer The promotional pricing gives 3 months to validate product-market fit before committing to full pricing. Start $1/mo Trial →
SMB Basic annual ($29/mo) with Shopify Payments — eliminates transaction fees Shopify Payments removes the 2% transaction fee — critical for stores with high volume. Only available in select countries. View Basic Plan →
Enterprise Evaluate Shopify Plus for stores over $500k/year revenue Shopify Plus ($2,300/mo) provides better economics for high-volume stores vs Advanced + heavy app stack. View Plus →
Common questions

Shopify pricing history FAQ

Has Shopify raised prices recently?
See the timeline above for every verified pricing change. We document sources and dates for all increases.
What is the true cost of Shopify?
Advertised: $29/mo. Estimated true cost: $80-200/mo. The gap includes add-ons, implementation, and annual billing vs monthly rates.
How do I lock in Shopify's current price?
Annual billing locks your rate for 12 months and typically saves 15-25% vs monthly. If you're committed to Shopify, annual is almost always the better financial decision.
Will Shopify raise prices again?
Based on historical patterns, SaaS vendors typically raise prices every 12-24 months citing AI features or infrastructure. We track Shopify pricing weekly and update this page immediately on any change.
How often does SaaSpare verify Shopify pricing?
We verify every Wednesday via automated scraping and manual spot-checks. Last verified: 15 June 2026. If you spot a discrepancy, use the feedback button.
Lock in today's price

Get Shopify before the next price change

Shopify raised Basic plan prices 33% in January 2023. Pricing has been stable since. Annual billing ($29/mo) locks in today's rate.

Get Current Price → Start Free Trial
Shopify Pricing History — 4 changes tracked · Last updated 15 June 2026
Current Pricing →